Fox Sports rebrand

Refreshing an iconic brand

Fox Sports overhauled their entire brand identity. We moved it away from the embossed look and feel to more modern design. The new direction meant we could use more vital highlights and embellishments through the site.

Client

Fox Sports

Date

May 2015

Website

foxsports.com.au

Type

UI design and creative direction

Homepage rebrand

Unique sports identity

We wanted each sports vertical to stand out and have its own identity within the new brand package.


The end.